There are at least 3 good reasons to consider Crete one of the best places on Earth for olive oil production: its territory, perfectly suited to the cultivation of the olive tree, which presents itself with low, sunny and windy hills benefitting from a Mediterranean climate; the millennial history of olive oil commercialization which has always characterized this land; the diet of the Creteans which, in full Mediterranean style, have always used extra virgin olive oil as an irreplaceable source of fats and polyphenols.